Evotor is an IT company, a leader in technological transformation for small and medium-sized businesses. UtterDesign got the assignment to help Evotor transform from its start-up look into an established brand, by developing a strategic communicative direction, a visual identity and an enhanced brand experience. The full package of materials was developed within almost 2 years of collaboration: logo design, new colour palette and typography, corporate identity elements, original icons, communication advertising materials, marketing toolkit, packaging and retail store branding.